IIM-Kozhikode will conduct a course on “Publishing 2.0: Business Strategies for the 21st Century” from August, 26 to 28, 2013.

Last Updated: 2013-08-02T09:58:08+05:30

IIM-Kozhikode to Conduct a Short Term Advanced Course

IIM-Kozhikode will conduct a national level executive development programme on “Publishing 2.0: Business Strategies” for the 21st Century from August, 26 to 28, 2013. The programme fee is Rs. 35,000 (residential), and Rs. 30,500 (non-residential). Service tax would be charged at the rate of 12.36 per cent and Last date of registration is 20th August.

The programme will highlight the changes in the publishing domain. Electronic-first as opposed to the traditional paper-first system has been emerging. The three-day programme will also highlight how the internet and web technologies have revolutionized the business across the globe. It will also provide a clear perspective of changes in the publication industry. It will also impart the conceptual knowledge and technical skills required for formulating various strategies and methodologies to use information technology effectively in publishing industry.

Speaking on the theme of the workshop, Prof. Debashis Chatterjee, Director of IIMK, said “The digital landscape is quite promising as well as unprecedentedly challenging. Publishing enterprises will need to take cognizance of the recent signals and position themselves to meet the multitude of challenges being posed by the emerging new world order in the domain of publishing.” The programme will be led by Dr. M.G. Sreekumar of IIMK.

The teaching methodology will be a mix of lectures, discussions, case studies, live demos and hands-on sessions. Each participant will be provided a CD-ROM and reading materials.

Publishers, IT Professionals, faculty members, researchers, developers and users and those who are in information handling business are attending the programme. Interested participants can join the programme by registering online, on or before 20th August 2013, using the link:https://www.iimk.ac.in/newwebsite/academics/mdp/MDPOnlineRegistrationSystem/index.php

- By Raihan Hassan
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